Looks like Rise of the Planet of the Apes took the Friday box office by storm, bringing in an estimated $19.75 million dollars, which was higher than District 9 ($14.2 million) and Terminator Salvation ($14.8 million). It didn’t however manage to top the 2001 Planet of the Apes remake, which brought in $24.6 million on its opening Friday, but Rise is a prequel which went in a different direction than Planet, so it wasn’t expected to beat it out. Rise of the Planet of the Apes was a really well made film and I hope it does well this weekend. Check out my review by clicking here.
The other new release for the week, The Change-Up landed in the number 4 spot with a soft $4.7 million, which is much lower than other R-rated comedies that came out this summer like Friends with Benefits, Horrible Bosses and even Bad Teacher. Body-swapping films are always hard sells and The Change-Up looked to be troubled from the start. I really enjoyed the film, but I knew it wasn’t going to fair well this weekend, especially against Apes. Check out my review for The Change-Up by clicking here.
The Smurfs climbed up to the number 2 spot bringing in an estimated $5.9 million while Cowboys & Aliens dropped to number 3 mustering in $4.7 million. Nothing too exciting here, most people knew Cowboys & Aliens was front loaded and it’s no surprise that it’s already taking a dip and getting beaten out by The Smurfs. Wilson reviewed the western meets extra-terrestrial film and he didn’t have kind things to say about it. Check out his review here.
Check back on Monday for the full weekend box office!